12 Feb '15, 5pm

The ltd edition Academy Georges Favre-Jacot demonstrates the Manufacture’s expertise #ZEN150

An asset as precious now as in yesteryear: daring... One of the first industrial watch manufactures in the modern sense of the term was born in a small Swiss village. To fully grasp the revolution such a company represented at the time, it is well worth trying to imagine the winter of 1864 in Le Locle, nestled in the Neuchâtel mountains. Like every other year, the season was far too harsh for tilling the soil, which drove farmers to become watchmakers. In 1865, Georges Favre-Jacot, a village youth barely 22 years old, founded his watch factory. It was not the first, nor the only one, but it would change forever the way of producing watches. He had spacious light-filled workshops built in a location where they still stand today. They were the first to be fitted with electric lighting, and he assembled all the region’s key talents there. Over the years, the factory grew into...

Full article: http://www.zenith-watches.com/en_en/previews

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