20 Aug '13, 3am

#Singapore Haute-couture hiking in South Korea: A t-shirt and jeans just won't do

#Singapore Haute-couture hiking in South Korea: A t-shirt and jeans just won't do

If you want to go hiking in South Korea, you're going to have to spend a substantial amount of money on stand-out designer gear if you want to blend in. While jeans and a T-shirt will draw attention -- mainly in the form of thinly-disguised pity -- a $650 North Face jacket with the latest ultra-light, three-ply Gore-Tex technology, will barely merit a second glance. Hiking is close to a national pastime in South Korea, and millions throng the country's many mountain parks and trails every weekend. Their ages, stamina and motivation may vary wildly, but one thing that binds the vast majority together is a near-obsession with having the latest brand-name outdoors clothing and equipment. Although Seoul's highest peak, Mount Bukhansan, is a modest 836 meters (2,744 feet) above sea level, the hordes of hikers who swarm its slopes on a daily basis look dressed for a lengthy assa...

Full article: http://shopping.insing.com/feature/haute-couture-hiking-i...

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